The Stream logo with a stylized wing and the word "STREAM" in bold uppercase letters.

Brand Identity, Experience & System Design, UI/UX Design / 2026

Stream is an accessible transit and micro-mobility network designed to make on-campus transportation affordable, convenient, and seamless for university communities.

Project overview

Stream is a campus transit and micro-mobility network that I designed with a team of four. We wanted getting around campus to feel simple and reliable, so the brand is built around one idea: getting you there on time. I designed the icon system for each mode of transit and applied the brand across buses, bikes, skateboards, golf carts, signage, and charging stations. Made with Photoshop, Illustrator, and Figma.

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A white sailboat with a large sail on a light blue background.
Blue background with a white stylized bird and the word 'STREAM' in white capital letters.
Close-up of a metallic structure with a curved edge, reflecting light and set against a gray background with some textured surface on the right side.
Collection of blue icons featuring scooters, bicycles, shopping cart, delivery truck, table with a delivery box, and wheelchair.
A modern bus with a blue and white color scheme and the words 'We'll get you there on time' written on the side.
Gray electric scooter with black wheels and blue accents, branded 'STREAM', standing against a blue and white background.
A black and blue bicycle with disc brakes on the front and rear wheels, displayed against a background with a white, blue, and black geometric design.
Three skateboards standing upright against a blue background.
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Close-up of a black hydrotherapy or massage device with the phrase "We'll get you there on time" in white text and a blue curved line. Part of a white and blue logo with the word "STREAM" in white is also visible.
Part of an outdoor scene is visible, including green ivy covering a wall and a billboard with a partial image of a person riding a scooter, along with a quote stating, 'Freedom never felt so close.'
A person skateboarding against a background split into blue and white sections, with the text 'Kickflip your Schedule' and a logo that says 'STREAM'.
A white golf cart with a tan canopy and large tires on a split blue and white background. Text reads "Streamline your Route" and the STREAM logo is at the bottom.
Close-up of a mountain bike with a water bottle mounted on the frame, set against a blue and white background with the text "Pedal to the Metal." and the STREAM logo.
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